On September 22nd, at the Shiyan Convention and Exhibition Center, a grand event that blends enthusiasm for tourism, technological innovation, and cultural heritage – "Encounter Wudang: China RV Camping Carnival & the Second RV Camping Festival of New Gonow Group" – was solemnly launched. The event brought together over 400 guests, including leaders from the Shiyan Municipal Government, Chairman of New Gonow Group Miao Xuezhong, Longtree RV enthusiasts from across the country, industry experts, and media representatives, to witness and participate in this feast of freedom, nature, and high-quality lifestyle. This event not only deepened the dissemination of RV culture but also injected new vitality and boundless imagination into the RV tourism industry.

Senior Leaders Deliver Speeches, Jointly Outlining a New Blueprint for RV Tourism

At the beginning of the event, Chairman Miao Xuezhong of New Gonow Group delivered a speech. He emphasized that RVs, as an innovative form of tourism, not only represent a transformation in transportation but also embody a high-quality lifestyle attitude. New Gonow Group will seize this opportunity to continue hosting large-scale RV camping events, deepening the dissemination of RV culture and promoting interaction and sharing among RV enthusiasts, making RV tourism a more popular and accessible lifestyle choice.

Image: Chairman Miao Xuezhong of New Gonow Group Delivering a Speech

Subsequently, Zhao Guoping, Vice Chairman of the Shiyan Municipal Political Consultative Conference, highly praised New Gonow Group's contributions in the RV sector and expressed his expectations for the deep integration of Shiyan City and the RV industry. The representative of Shiyan's cultural tourism ambassador introduced the city's RV tourism resources from a unique perspective, presenting a captivating picture of RV travel for participants.

Image: Zhao Guoping, Vice Chairman of the Shiyan Municipal Political Consultative Conference Delivering a Speech

New Business Model Launch, Ushering in a New Chapter in RV Tourism

At the event, the launch of New Gonow Group's RV tourism ecosystem platform "Chill Planet" became a major highlight. This platform, centered on RV travel routes, integrates scenic campsites, RV supply campsites, and other resources, providing RV users with one-stop services from travel planning to social networking. Gan Jie, Deputy General Manager of the RV Ecosystem Business Department, elaborated on the platform's strategic plan, showcasing how "Chill Planet" creates more convenient and enriching travel experiences for RV enthusiasts through innovative service models, further improving and developing the RV tourism ecosystem. The evolution of "Chill Planet" represents another innovative breakthrough by New Gonow Group in constructing the RV tourism ecosystem.

Image: Deputy General Manager Gan Jie of the RV Ecosystem Business Department Launching the New Business Model of Chill Planet

Industry Forum, Exploring the Future of RV Tourism

At the RV Camping Festival Forum Summit, industry experts such as Fang Dehe, Secretary-General of the RV Branch of the China Association of Automobile Manufacturers, and Liu Hanqi, Secretary-General of the China Tourism Automobile and Cruise Association, engaged in in-depth exchanges and discussions on topics such as the opportunities and challenges facing the RV industry, and the integration of camping fever with the RV industry. They unanimously agreed that as consumers' demands for travel quality continue to rise, the RV tourism market will usher in broader development prospects. However, it also requires concerted efforts from both inside and outside the industry to overcome challenges and promote the healthy and orderly development of the industry.

Image: Fang Dehe, Secretary-General of the RV Branch of the China Association of Automobile Manufacturers

Image: Liu Hanqi, Secretary-General of the China Tourism Automobile and Cruise Association

Colorful Activities, Sharing the Joy of RV Tourism

On the opening day of the Camping Festival Carnival, various activities were held in full swing. During the new product launch of Longtree RV under New Gonow Group, several RV models with novel designs and comprehensive functions were unveiled and showcased, highlighting the latest achievements in modern RV technology. Activities such as martial arts performances, camping skills sharing, and camping food experiences allowed participants to fully experience the charm and joy of RV tourism. Additionally, specially designed parent-child interactive activities provided warm interaction moments for family tourists.

Image: Scene of the Camping Festival Carnival Activities

Movie Premiere, Illuminating the Dream of RV Tourism

As another highlight of the event, the creative team of the country's first RV camping-themed movie "North of the Tropic of Cancer" appeared on the scene and held a teaser premiere. Through vivid storylines and exquisite visuals, the film vividly showcases the romance and freedom of RV camping, further stimulating audiences' interest and yearning for RV tourism.

Image: Teaser Premiere of the RV Camping-Themed Movie

The four-day RV Camping Carnival was not only a feast for the eyes and souls but also an important milestone in promoting the popularization and development of RV culture in China. With the joint efforts of New Gonow Group and industry peers, RV tourism is gradually becoming a lifestyle choice for more people, injecting new vitality and momentum into the diversified development of the tourism market. We have reason to believe that RV tourism will lead the tourism industry towards an even brighter future.